Xbox Canada and OVO Sound artist Roy Woods team up to unveil a limited edition capsule collection & social giveaway – Microsoft News Center Canada

2022-10-14 20:44:45 By : Ms. Emma Cheng

Today, Xbox Canada and OVO Sound’s artist, Roy Woods announced a collaboration to bring Canadians the ‘Roy Woods Capsule Collection,’ featuring a custom Xbox Series S, Xbox Wireless Controller and apparel designed by the Canadian singer, rapper and songwriter.  

With the Xbox Series S serving as a blank canvas, Woods takes his fans on the journey of his creative process, transforming Xbox’s smallest, sleekest console yet into a one-of-a-kind work of art. In the initial design stages, Woods looked to cover art from his favourite artists before ultimately landing on a design that was inspired by his upcoming album, Mixed Emotions, which is set to release in the coming weeks.  

Showing how a multi-disciplinary artist can create something for multiple avenues, Woods will also release a limited line of hoodies, borrowing the same design from the console and applying it to a unique clothing collection.  

Gearing up for a momentous next chapter, the multi-platinum artist recently unveiled a new single and music video entitled “Insecure” ahead of his forthcoming album Mixed Emotions arriving this year via OVO Sound. With 3.8 million monthly listeners on Spotify and more than 1 million social media followers across Instagram, Twitter and Facebook, Woods continues to live by the mantra he defined for himself at a young age – to say less and do more.”

“Xbox was my very first console. Fourteen years ago, from when I first started playing on it, I would have never expected the opportunity to create my very own capsule collection with the brand,” said Woods. “As a long-time Xbox fan and player, the Xbox Series S gave me the perfect amount of space to tell my story and bring my creative visions and passions to life. I chose the ‘pop art-esque’ design you see on the console as I felt that it could speak more to others and tell the story that I wanted to tell my fans.”  

Beginning today at 2:30 p.m. ET, Xbox and Roy Woods fans are encouraged to visit @XboxCanada’ s Instagram page and leave questions for Roy on his upcoming capsule collection. Answers will be revealed during an ‘ask-me-anything’ event on the brand’s Instagram page on Friday, May 13 th at 2:00 p.m. ET.  

Loyal Xbox and Roy Woods fans also have a chance to win the artist’s special capsule collection or limited-edition hoodies through a one-day social media contest, held at @XboxCanada ’s Twitter page.